Discover the transformational power of intentional inclusion in our enlightening conversation with Dr. Nika White, founder of Nika White Consulting and author of Inclusion Uncomplicated.
There's data that says we form first impressions of people we meet in less than three seconds. If we are going to take on a potentially hundreds of thousands of dollars investment in hiring onboarding and hopefully keeping a new team member basing most of our decision something that happens in three seconds or less is probably not the most effective way to determine if someone is a good fit!
By aligning sales and marketing efforts, organizations can benefit from increased efficiency, improved lead quality, higher conversion rates, better customer targeting, fewer wasted efforts, and ultimately, increased revenue.
As we drift into the warmer months of the year it's tempting to look at the funnel our sellers have built over the first 6 months and think, “that looks pretty good. My sellers tell me that most of this is going to come across the finish line by the end of September if not by the end of the year. Let's go enjoy some holidays.”
For our organizations to scale sustainably processes are crucial. For those of us who desire to exit for a) something close to the number we want and b) with a cheque on closing day instead of an earn-out we’ll likely never realize processes are the key to a successful exit.
Here are three proven strategies effective senior leaders use to make sure sales managers don’t end up migrating to the competition – and taking tribal knowledge, relationships, and revenue opportunities with them.