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Sandler Training in Calgary | Calgary, AB

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The Sandler Rules for Sales Leaders

The definitive resource for effective sales leadership.


If you're like most sales leaders, you may be:

Frustrated that rogue, "lone wolf" salespeople do things their own way, rather than using the same process as the rest of the team, concerned about creating predictable forecasts and expectations of sales performance, and worried about your top-heavy sales force with the top 20% generating 80% of the revenue.

Learn how to:

  • Eliminate miscommunication
  • Hire, onboard, and train top performing salespeople
  • Empower your people to succeed without you
  • Create a culture of accountability

Learn best practices for sales leaders, which you can immediately implement with the members of your team.

Learn more about The Sandler Rules for Sales Leaders

Dave Mattson, President and CEO of Sandler Training, best-selling author, and world-renown sales leadership expert leads a frank discussion of the strategies and tactics which are most useful to sales managers.